Objetive .

Generate engagement with the Shell Box application in the youth market.

Summary .

Karol G and Milo J's concerts were the perfect settings for the activations we developed for Shell Box Music. Thousands of people visited the installations we set up at Movistar Arena and Estadio Vélez to enjoy themselves, play with an interactive piano and win exclusive prizes.

They also had the opportunity to take fun photos in an exclusive spot and get ready for the concert with the glitter stand.

Market .

Argentina

Gallery .

More Cases .

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